Local search, set up and kept current
Local SEO for Melbourne small businesses, without the ranking promises.
When someone nearby searches for what you do, Google looks at your profile, your listings and your website. We get all three complete and saying the same thing, then keep them that way every month. We're in Melbourne too.
check your listing
Tell us how your business shows up today.
Four quick steps, mostly taps. Add your business name and suburb, and we look you up before we reply with what's missing and roughly what looking after it would cost.
Do you have a Google Business Profile?
Add your business name and suburb, so we can look it up before we reply.
how local results work
Google names three things. You can work on two.
Google says its local results rest mainly on relevance, distance and prominence.
Source: Google's guide to local ranking
Relevance
How well your profile matches what was searched.
what we do
The right categories, every service you offer, the suburbs you cover, and a website that says the same.
Distance
How far you are from the person searching.
what we do
Nothing. Nobody can move your business closer to the person searching.
Prominence
How well known your business is, online and off.
what we do
Listings that agree everywhere, a steady way to ask for reviews, and a website people can find and link to.
what we look after
Local SEO is three jobs, kept in step.
Each one is ordinary on its own. The work is doing all three properly and keeping them matching as your business changes.
Your Google profile
- Categories, services and service areas set properly
- Hours kept current, public holidays included
- Photos of your work, kept current
Your listings
- Apple Maps, Bing and the directories in your trade
- The same name, address and phone everywhere
- Old and duplicate listings found and fixed
Your website
- A page for each service you want to be found for
- The suburbs you serve, stated plainly
- Quick on a phone, with your details marked up for search engines
what we won't do
The local SEO shortcuts we turn down.
Each of these can work for a while. Each can also cost you the profile or the site.
Promise a ranking
Nobody controls where Google puts you. We control whether everything you can influence is done properly.
Stuff your business name
Adding "Best Plumber Melbourne" to your name breaks Google's rules and can get the profile suspended.
Make suburb pages for places you don't serve
Dozens of near-identical pages are a known way to get a site ignored. You get pages for areas you really cover.
part of a package
Included in Found, AU$149 a month.
Your profile, listings and website kept in step, on one monthly fee.
questions
What Melbourne owners ask about local SEO.
Something else on your mind? Ask it in the free chat.
- What is local SEO?
- Making a business easy to find when people nearby search for what it does. For most small businesses it comes down to three things: a complete Google Business Profile, the same details on every other listing, and a website that backs them up.
- Can you get my business to the top of Google Maps?
- Nobody can promise that, because nobody controls it. Google decides, and distance from the searcher is a big part of it. What we can do is make sure everything within your control is complete, accurate and kept current.
- How long does local SEO take?
- The setup is a list of jobs, and you can see each one as it's done. How search results respond isn't something anyone can put a date on, so we don't. What you can check is the work: your profile, listings and website, complete and matching.
- Do I need a website for local SEO?
- It helps a lot. A profile only has room for the basics. A website can have a page for each service and say which suburbs you cover, which is what people and search engines look for. We look after both, so they agree.
- How much does local SEO cost in Melbourne?
- Local SEO sits inside every package. Found, AU$149 a month, covers your website, Google profile and listings, kept current every month. Every price is on our website packages page.
Rather just talk?
Skip the questions. Tell us your business name and suburb, and we'll reply within 1 business day.